Pitch Perfect: 4 myths that could prevent you from selling your ideas

By Kristen Holshoe, BS, MLS (ASCP)

July 25, 2016

After months of searching, you’ve finally found a solution to an operational challenge plaguing your lab and draining efficiency from your team. You’ve done the research and this new product meets every criteria point on your “Must Have” list. The only thing standing between you and achieving your goal is budget. Visions of past meetings materialize. Requests for new technology, denied. Dreams of additional FTEs, abandoned. The excitement of discovery dissipates as the reality of the bottom line begins to take hold. Yet, even in the face of adversity, you persevere. A great deal of effort and tenacity result in an incredible pitch for your project. You envision success where the review board will have no choice but to hand you funds from their own pockets. And then, reality returns. Request denied. You then learn that several other departments were successful in securing project funding. With little transparency into the budget approval process, it’s easy to draw conclusions. Someone was playing favorites. The board never grants funds to the lab, right? But then, an epiphany. The same people have their projects funded time and time again. How? Why?

What are the hallmarks of a successful presentation? How are projects evaluated? And what can be done to increase your odds of securing such limited funding? Selling an idea internally is not an easy task, yet there are best practices that can be shared. The StaffReady Selling Internally Toolkit provides laboratory professionals with critical insight into the budget process. You’ll also find an overview of what it takes to make a successful presentation as well as a helpful worksheet to guide you as you create new initiatives.

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Kristen Holshoe, BS, MLS (ASCP)

Kristen Holshoe is the Hematology/Coagulation laboratory supervisor at a northwest Michigan hospital. As is evident in her quality of work, she is proud to be a valuable part of the healthcare team performing complex testing as a Clinical Laboratory Scientist.

With 13 years of experience in the field, Kristen is passionate about promoting her profession through education and networking in an effort to make the career more “visible” Find Kristen on LinkedIn.